Our Story





// registered Nurse // women's health coach + educator // holistic nutrition student // Creator of Empowered Academy


// curious // creative // passionate // wellness enthusiast // women's health advocate // food lover // lifetime learner


Why did you start (Project Inside) Out?

"From personal experience I know what it's like to forego self-care in the pursuit of chasing your dreams. After making some lifestyle + time-management shifts and prioritizing more of myself, I finally felt what it was like to live and feel my best. My dream is to share and empower others to do the same so they can transform their lives!" -Em





// artist // specializing in makeup + hair // creator of artistry by jax // bad ass spin instructor // mama


// lover of good books //  addicted to organization // pizza enthusiast // experimental baker // 


Why did you start (Project Inside)Out?

"I believe (Project Inside)Out is my soul's calling. I wanted to create a community of strong, empowering women; from your entrepreneur, to the student, to the moms, to the everyday hustlers." -Jax


Why Planners?

"I found along my own wellness + entrepreneurial journey that each strategy I came across was in a different place. At one point I had 5 journals and countless apps on the go... With no clear "process." I co-created the (Project Inside)Out Journals in hopes to combine multiple tools and customizable self-care and organizational features into one easy to use place. Think of our planners as facilitators, YOU however, are in control." -Em
"I wanted to use my tools and experiences to co-create an all in one product that could help provide more self-care, self-love & self-accomplishment into our day to day busy lives! A moment to check out and make yourself your first priority! All while making progress towards your dreams and goals." -Jax

What's in store for the future?


(Project Inside)Out

Women Empowerment

PIO Community

Events + Workshops

Brand Ambassadors

New Tools & Resources

Continued Self-Care Advocacy

Creating your Dream Life